Hobolite丨Won the 2022 German Red Dot Design Award

Hobolite丨Won the 2022 German Red Dot Design Award Hobolite

"The jury awarded the best of the Red Dot Award to outstanding designs. Only visionary design can achieve the perfect harmony of functionality, attractiveness, operability and responsibility of a product. This award aims to discover such breakthrough designs and make them world-famous."

- Peter Zec Peter Zec/Founder & CEO of the Red Dot Award

Recently, the 2022 winners of the German Red Dot Award (red dot), known as the "Oscar" in the industrial design industry, were officially announced. The Hobolite professional photography lamp PRO won the 2022 Red Dot Award: Product Design Award.

The Red Dot Award, originated in Germany and was founded by the German Design Association in 1955. It is one of the most authoritative and influential well-known design competitions in the world. Every year, it attracts nearly 10,000 works from more than 60 countries to participate in the competition. Because of its harsh selection criteria, the Red Dot Award is often regarded as a symbol of a company's innovation leadership in a single category. Together with the German "IF Award" and the American "IDEA Award", the Red Dot Award is known as the world's three major design awards.

The birth of Hobolite is a tribute to retro aesthetics and an exploration of industry changes. It integrates a century of European heritage and oriental craftsmanship to create photography tools with extreme craftsmanship. Nearly 10,000 of the most extraordinary and The most innovative works stand out from the crowd. With their classic retro appearance, excellent performance, breakthrough product design concepts, and strict and leading research and development level, they have won the recognition and favor of the Red Dot Award judges.

We will also continue to inject artistic thinking into product design, advocate global environmental protection, insist on creating products that are conducive to environmental protection and humanistic feelings, and serve global users wholeheartedly with the firmest enthusiasm for innovation and the purest ingenuity.

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